Tuesday, June 24, 2008
Here's a spec ad that was apparently done by Epoch Films, a third-party production company that films ads for Saatchi. JC Penney must be really conservative because they want nothing to do with the ad and all the internet buzz it's creating. They feel that the implication that teens have sex (what!?!?!?) is not in line with their brand image; which it isn't. But this commercial is just too awesome. The kicker? This ad has already won several international awards. Take that, old people!